New Love Fishing Love Nature campaign to be supported by Aptus
Since our inception, Aptus has contributed 1% of all our income to the Angling Trust’s work to preserve and restore our waters. From the Anglers Against Litter Campaign to the Anglers Against Pollution Campaign, we’re proud to support the great work happening right around the country for the benefit of our waters and our sport.
We’re very excited to announce from now on our 1% contribution will be allocated towards the new Angling Trust campaign, Love Fishing Love Nature, as well as Anglers Against Pollution.
Aptus is all about creating the best possible experience for anglers on the bank. Of course, that includes making the best possible hooks and tackle to help you catch more! But vitally, we do everything in the most sustainable way possible to ensure our fish and waters are there for generations to come.
We felt the Love Fishing love Nature campaign suited our ethos perfectly. There are many reasons why we love fishing. For many though (almost 90% of anglers according to the National Angling Survey), the main reason is being close to nature, escaping crowds and day to day life, and being part of the great outdoors, as we should be.
Love Fishing Love Nature aims to highlight just that – angler’s love for the great outdoors, and to showcase the great work many clubs, fisheries and individuals are doing to protect the environment and the waters we fish. As anglers, we are the stewards of our waters.
The campaign aims to showcase and lead on how organisations and individuals can contribute to improving biodiversity around our waters and contribute to greater habitat improvement.
Keep your eyes peeled on feeds from the Angling Trust and Aptus as we share their great work to learn more over the coming months.
For now – get involved, share your experiences, photos or videos where you’ve captured a special moment with nature in your angling. We know it’s not just pictures of PB’s on your camera reel!
Follow and contribute to the hashtag #LoveFishingLoveNature on social media.