One Percent For Water

Aptus Pledge to Support Key Angling Trust Campaigns

Aptus are pleased to announce our new One Percent For Water initiative, where 1% of all Aptus revenue is pledged to support two of the Angling Trusts' campaigns - investing in cleaner, healthier waters, and the future of angling. 

In welcoming the announcement Jamie Cook Angling Trust CEO commented “As the National Governing Body for Angling, we applaud Aptus Tackle for their strong commitment to re-usable and recyclable packaging and for pledging 1% of their sales income to projects that benefit the water environment. It shows a commitment to the future of angling and I’m sure it’s a stance that will enhance their reputation amongst anglers. We are obviously delighted that they have decided our campaigns are where they want to invest that pledge. Our freshwater environment is under increasing pressure and if we are to have clean rivers, lakes and oceans to fish in the future we all have to work together now, to ensure that governments and industry share that vision.”

Talking about the decision, Jack Sherrin of Aptus said “We want to invest in the waters that our sport relies on. It’s important to me that this money goes somewhere that will have a positive and tangible impact on angling, as well as the general environment –  so after evaluating lots of projects, we found there’s no place better for it than the Angling Trust and the fantastic work they do. “


Angling Trust One Percent For Water New Article Announcement


 Read the article on the Angling Trust website here.